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MarketLive News
The MarketLive® E-Commerce Platform is the leading enterprise-class e-commerce solution that mid-market catalogers, retailers, and brand manufacturers employ to grow their business. Check back here often to see how MarketLive is changing the e-commerce landscape with the launch of new online retail sites and the latest innovations in retail technology.
May 4, 2012
Top eCommerce Sites Honored at MarketLive Merchant Awards
Not all of the coolest award shows are attended by George Clooney, hosted by Ricky Gervais, and broadcast on national television. This week, for example, MarketLive rolled out the proverbial red carpet for the biggest and fastest rising stars in the world of eCommerce.
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May 2, 2012
MarketLive Merchant Awards Honor Best eCommerce Sites
Recipients recognized for stellar performance, intelligent selling and overall excellence; Awards ceremony held at MarketLive Summit 2012 in Sonoma, CA.
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May 1, 2012
MarketLive Kicks-Off 9th Annual eCommerce Summit in Sonoma, CA
2012 Summit focuses on Optimized Commerce; Merchants learn how to optimize all aspects of their web business to grow revenue and streamline operations.
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April 23, 2012
Modell's Sporting Goods Selects MarketLive to Launch Its New eCommerce Site
Legendary New York based family-owned retailer chooses MarketLive to create a superior shopping experience for sports enthusiasts and athletes.
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April 12, 2012
MarketLive® Performance IndexTM Vol. 18 Reveals Retailers are Building on the Momentum from a Stellar Holiday Season
Results show MarketLive Merchants ahead of the projected growth curve.
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April 9, 2012
How to Earn Trust in Facebook Commerce
There's been a wave of recent press coverage about brands such as Nordstrom and Gamestop closing their Facebook stores – ecommerce applications that allow followers to make purchases without leaving the social environment – due to lackluster results. The headlines have left the ecommerce community wondering whether Facebook can ever be a viable selling tool.
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March 26, 2012
Livescribe Selects MarketLive to Launch New eCommerce Site
Smartpen pioneers choose MarketLive to create the right shopping experience for the company's broad customer base.
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March 06, 2012
Brown Jordan Partners with MarketLive to Develop Its New eCommerce Web Site
Brown Jordan, the leading luxury outdoor furnishings manufacturer and distinguished legacy brand, announced today that it has partnered with MarketLive to develop the company's first eCommerce web site.
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February 28, 2012
Ulla Popken integrates MarketLive tool for Facebook store
MarketLive Inc announced that plus-size women's apparel cataloger, Ulla Popken, has launched a new Facebook store that is fully integrated with its MarketLive eCommerce platform.
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February 28, 2012
MarketLive Achieves Major Milestones Over the Past 12 Months
Company Credits New Customer Signings, Increased Revenue among MarketLive Merchants and Product Enhancements that Include Mobile and Facebook.
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February 28, 2012
MarketLive Achieves Major Milestones Over the Past 12 Months
Company Credits New Customer Signings, Increased Revenue among MarketLive Merchants and Product Enhancements that Include Mobile and Facebook.
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February 27, 2012
dELiA*s Selects MarketLive to Help Launch New eCommerce Sites
Leading Apparel Retailer for Teen Girls Chooses MarketLive to Create Optimized Shopping Experience That Connects With Their Consumer.
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February 24, 2012
MarketLive® Performance IndexTM Vol.17 Reveals Dramatic Increase in Year-Over-Year Revenue with 20 Percent Spike
Report Details Shopping Behavior and Offers a Look Ahead
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February 24, 2012
MarketLive® Performance IndexTM Vol.17 Reveals Dramatic Increase in Year-Over-Year Revenue with 20 Percent Spike
Report Details Shopping Behavior and Offers a Look Ahead
>> Read More
February 23, 2012
Ulla Popken Launches Facebook Store Powered By MarketLive
Leading Cataloger for Plus-size Women Integrates the MarketLive Social Store for Facebook within Their eCommerce Platform.
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February 32, 2012
Plus-size retailer selling merch on Facebook
Plus-size women's apparel cataloger Ulla Popken has launched a new Facebook page integrated with MarketLive's e-commerce platform.
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February 22, 2012
Ulla Popken Launches Facebook Store Powered by MarketLive
MarketLive, Inc., the leading provider of enterprise-class eCommerce technology and services, today announced that plus-size women's apparel cataloger, Ulla Popken, has launched a new Facebook store that is fully integrated with its MarketLive eCommerce platform.
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February 22, 2012
e-Commerce Stock Outlook - Feb. 2012
The Electronic Commerce, or e-commerce, industry is one of the fastest moving sectors of the economy. The industry is evolving very rapidly, so data collection and evaluation are particularly difficult. Consequently, one has to rely largely on surveys by both government and private agencies.
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February 15, 2012
A Critical Look at Ecommerce Ratings and Reviews
One of the best ways to improve your own ratings and reviews is to evaluate and emulate what the leaders are doing. This article examines several of the best techniques being used today and describes how you can benefit by implementing similar methods.
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February 15, 2012
New York Based Footwear Retailer V.I.M. Selects MarketLive to Power Store's First eCommerce Site
The V.I.M.'s eCommerce site is expected to launch in spring 2012 and will run on the MarketLive Intelligent Commerce platform, ensuring superior performance, reliability and flexibility.
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February 3, 2012
Christmas 2011: a Great Example of Smarter Commerce in Action
In conjunction with IBM's Smarter Commerce initiative, the SMB Group and CRM Essentials are working on a series of posts discussing how technology is empowering today's customer, and why companies have to change their approach in order to build strong relationships with them. This is the fourth post in the series.
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February 3, 2012
Online Merchants Grow Q4 2011 Visits, Revenues Y-O-Y
The online merchants who comprise the MarketLive Performance Index made significant year-over-year gains in areas such as visitors and revenues during Q4 2011, according to a February 2012 report from MarketLive.
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January 5, 2012
Getting ‘lookers’ to come back and buy
When totes Isotoner Corp. noticed that a lot of online shoppers came to its e-commerce site repeatedly just to look at a single product category, such as its umbrellas, gloves, or boots, it realized that it would be best served to reach out to those consumers with segmented e-mail marketing pitches focused on the category.
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January 4, 2012
BuySAFE and MarketLive Join Forces
Ecommerce software provider MarketLive and Buysafe, a provider of conversion and customer satisfaction programs for Internet retailers, announced a partnership today that is indicative of the steps many are taking to improve customer confidence and ramp up sales.
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January 4, 2012
buySAFE and MarketLive Partner to Help Online Merchants Increase Conversion, Customer Satisfaction, Buyer Loyalty & Website Profitability
buySAFE, Inc., a leading provider of conversion and customer satisfaction programs for ecommerce merchants, , and MarketLive a leader in eCommerce software and solutions, today announced a partnership to integrate buySAFE Guaranteed into MarketLive’s on-demand ecommerce platform allowing customers to try buySAFE risk free and with zero cost for the implementation.
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December 22, 2011
High-End Online Retailers Exploit Trend With Free Return Shipping
With some online retailers offering free return shipping for years, such as Zappos.com (NASDAQ:AMZN), other web and catalog retailers are joining the trend this holiday season to enable consumers to return their packages back for free.
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December 22, 2011
MarketLive Merchants Experience Increase in 2011 Holiday Revenues
MarketLive, a provider of eCommerce software and services for midsized specialty retailers has just announced the results of their holiday sales activity from last week.
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December 21, 2011
3 Last-Minute Tips to Boost Holiday Sales
Many merchants kicked off holiday promotions in October, so this week probably feels like the end of a long campaign. But rather than wind down, merchants should muster strength for a final push with a series of last-minute tactics to help shoppers across the finish line.
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December 21, 2011
Marketers Have Work Ahead with Hotmail
As Microsoft continues to tweak Hotmail with measures to curtail graymail from recipients' inboxes, the ramifications for marketers become clearer.
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December 21, 2011
MarketLive Merchants Successful at Driving Holiday Sales Up 19% on National Free Shipping Day
Merchants End the Final Big Holiday Spending Week up 15%
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December 21, 2011
MarketLive Merchants Successful at Driving Holiday Sales Up 19% on National Free Shipping Day
Merchants End the Final Big Holiday Spending Week up 15%
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December 20, 2011
More online retailers offer free shipping for returns
The marching orders going forward include an additional shipping freebie that's becoming the latest consumer demand for folks who want to send back gifts or purchases: free reverse shipping.
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December 13, 2011
Full Facebook integration isn’t just for big retailers anymore
Plus-size apparel retailer Ulla Popken is about a week away from rolling out its new Facebook store, one that is integrated with its MarketLive Inc. e-commerce platform, says Michelle Richenderfer, the retailer’s director of marketing.
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December 13, 2011
Driving Sales on National Free Shipping Day, The Last Big Online Holiday Spending Day of the Year
Consumers look to December 16 for final Free Shipping promotions with Guaranteed On Time Delivery
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December 9, 2011
Watching margins, but capturing sales
Consumers continued to shop hard online this week even as e-retailers eased off on discounts, showing that the money-saving deals e-retailers offered last week didn’t deplete consumers’ demand.
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December 5, 2011
The Case for Fewer Emails
Ever since Microsoft updated Hotmail with new tools that allow users to segment email marketing messages, marketers have been watching to see how the change will impact open rates.
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December 1, 2011
MarketLive® Retailers Achieve 26% Jump in Cyber Monday Revenue over Last Year
Mid-Market Sites Use Creative Merchandising To Gain Higher-Than-Average Increases Without Deep Discounting
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November 18, 2011
Countdown to Black Friday
For decades the day after Thanksgiving, known as Black Friday, has marked the unofficial start of the holiday shopping season.
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November 16, 2011
4 Last-Minute Ecommerce Tweaks for Black Friday
Thanksgiving, Black Friday and CyberMonday are coming up fast. As the first and biggest red-letter days on the holiday shopping calendar, they’re likely to set the tone for the rest of the season to come.
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November 10, 2011
Weekly Emails Most Preferred by Consumers
39% of consumers would like to receive emails weekly from retailers with whom they have opted in, according to a November 2011 white paper from MarketLive and the e-tailing group.
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November 8, 2011
totes>>ISOTONER Grows Revenues Using The MarketLive Intelligent Commerce Platform With MyBuys And Bronto For Relevant, Targeted, Cross-Channel Campaigns
MarketLive, Inc., the leader in eCommerce software and solutions, recently announced that totes»ISOTONER, the world's largest marketer of umbrellas, gloves, slippers, and other weather-related accessories, has implemented a cross-channel marketing solution that seamlessly integrates MyBuys, the leader in cross-channel personalization, and Bronto Software, the leader in cross-channel marketing, with the MarketLive Intelligent Commerce platform to increase revenues through relevant, targeted campaigns.
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November 7, 2011
Here’s to a Happy Holiday Shopping Season
Online revenue increased 18.14% year over year in the third quarter for more than 100 retailer clients of e-commerce technology provider MarketLive Inc. MarketLive did not provide actual revenue figures.
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November 7, 2011
MarketLive Report Suggests a Promising Holiday Season
E-commerce provider MarketLive has released a report that examines the third-quarter performance data from more than 100 retail sites, as well as provides tips for the upcoming holiday season.
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November 7, 2011
MarketLive Report Suggests a Promising Holiday Season
E-commerce provider MarketLive has released a report that examines the third-quarter performance data from more than 100 retail sites, as well as provides tips for the upcoming holiday season.
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November 3, 2011
totes»ISOTONER Grows Revenues Using the MarketLive Intelligent Commerce Platform with MyBuys and Bronto for Relevant, Targeted, Cross-Channel Campaigns
Seamless Integration of Partner Solutions Allows totes»ISOTONER to Convert More Customers, Increase Basket Size, and Strengthen Loyalty
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October 31, 2011
Holiday Shopping: Most People Will Buy At Least One Gift Online
Tomorrow is November 1, and that means that if you aren’t already hawking your holiday wares, you’re late. But don’t worry. MarketLive just published their 2011 Holiday Shopper Survey and it’s loaded with information that will help online retailers see black this holiday season.
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October 28, 2011
Online Merchants Gain Q3 Visitors, Revenues YOY
he online merchants who comprise the MarketLive Performance Index made solid year-over-year gains in areas such as visitors and revenues during Q3 2011, according to an October 2011 report from MarketLive.
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October 28, 2011
Consumers continue to show strong interest in ecommerce
Consumers are increasingly browsing and making purchases from ecommerce websites, according to a new report from MarketLive.
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October 28, 2011
Ecommerce Digest: Free shipping still best; DHL e-retail success;
Rounding up more news on e-commerce shipping from around the world, including from the US, the UK and Germany…
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October 27, 2011
How to: Maximize Your Online Sales This Holiday Season
In the height of smartphones, the importance of Google and mobile marketing – more merchants have gone online: no-brainer, right?
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October 27, 2011
MarketLive Survey Says: Consumers to Spend More and Buy More Online this Year
MarketLive 3rd Annual Holiday Shopping Survey Indicates Consumers Will Buy More Gifts and Spend More Money Online This Year
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October 26, 2011
Petaluma e-commerce company says online shopping to rise
Holiday shoppers will spend more money with online retailers this year, according to a survey released Wednesday by MarketLive, a Petaluma company that makes e-commerce technology.
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October 26, 2011
Low prices and free shipping make for prosperous holidays
A Deloitte survey also finds that more consumers will shop online this year for presents.
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October 26, 2011
MarketLive® 3rd Annual Holiday Shopping Survey Indicates Consumers Will Spend More Online This Year
MarketLive, Inc., the leading provider of enterprise-class eCommerce technology and services, today announced that its 2011 Holiday Shopper Survey shows that consumers plan to increase their holiday gift purchases from Internet retailers.
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October 26, 2011
MarketLive® 3rd Annual Holiday Shopping Survey Indicates Consumers Will Spend More Online This Year
Saving Money Cited As Top Reason Consumers Will Buy Holiday Gifts Online; Free Shipping Most Likely To Influence Shoppers To Make a Purchase
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October 20, 2011
E-retailers book an 18% revenue increase for Q3
The increase points to a healthy holiday shopping season, MarketLive says.
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October 19, 2011
MarketLive® Performance IndexTM Vol.16 Reveals a Solid Increase in 3rd Quarter Revenue and Promises a Strong 2011 Holiday Season
Report Details Early Season, Peak Buying and Last Minute Frenzy Strategies for Successful Holiday Season Results
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October 10, 2011
Cosmetic Dermatology, Inc. / dr. brandt® skincare Chooses MarketLive to Help Achieve the Company's Ambitious Plan for Online Growth
Partnership Established During Evaluation Process and MarketLive's Advanced eCommerce Platform and Features Key to dr. brandt® skincare's Decision
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September 29, 2011
Berkshire Blanket Selects MarketLive to Expand Its Business to the Online Channel
New eCommerce Site to Further Establish the Berkshire Blanket Brand
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August 15, 2011
A (sales tax-free) 'mini-Thanksgiving' weekend
Multichannel merchants say they get a boost from sales tax "holidays". As has been the case for several years, the state of Tennessee this summer allowed shoppers to buy all the apparel and back-to-school items they wanted at retailers without having to pay sales tax on the first Friday of August and the following weekend.
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June 24, 2011
MarketLive Makes A Case For Full E-Commerce Integration On Facebook
MarketLive, an eCommerce Platform-as-a-Service solution company, whose clients include Design With Reach, Gaiam, Intermix, H2o+, Perricone MD, title nine and Armani Exchange, has entered the social, Facebook commerce arena by launching MarketLive Social Store for Facebook.
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June 15, 2011
MarketLive to Silver Sponsor Internet Retailer Conference & Exhibition (IRCE)
MarketLive Founder to Speak, Partners to Showcase eCommerce Solutions Alongside MarketLive
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June 9, 2011
Facebook Retailers Searching for Best Practices
Facebook's purpose, first and foremost, is to operate as a social networking site, connecting friends and families, but businesses have a legitimate place on Facebook as well.
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June 8, 2011
Two platform releases simplify ecommerce
As more consumers log on to the Internet to find product deals and to make purchases, etailers are racing to catch up. Two new releases, one for ecommerce and one for the social space, may simplify online shopping even more. First, the social solution from MarketLive which turns a Facebook profile page into a fully operation social storefront.
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June 7, 2011
MarketLive Adds Social Stores For Facebook
The hosted e-commerce service lets Web stores plug into Facebook pages or apps.
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June 6, 2011
Two platform releases simplify ecommerce
MarketLive Merchants Get MyBuys Remarketing
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June 7, 2011
MarketLive Makes eCommerce Social with MarketLive Social Store for Facebook
Revolutionary Social Selling Solution Turns Facebook Pages into Retail eCommerce Pages; Drives Revenue and Customer Loyalty
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June 7, 2011
MarketLive Ups the Conversion Ante with Elegant, Best Practice-Based Selling Solutions in New Version of MarketLive Intelligent Commerce Platform
Powerful Selling Capabilities Include Interactive Product Carousel, Enhanced Modal Product Presentation, Advanced Search with Attribute & Facet Framework, & Dynamic Single Page Checkout
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June 6, 2011
MarketLive Adds Social Stores For Facebook
Apparel merchant Ulla Popken is among the first to use social commerce software from MarketLive.
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June 2, 2011
MarketLive offers merchants profile-driven remarketing suite
MarketLive Inc., an eCommerce software and solutions provider, has announced it will offer a remarketing suite built for the MarketLive eCommerce platform and catalog. The agreement gives MarketLive merchants direct access to a solution designed for bringing shoppers back to their sites by personalizing e-mail and display ads
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June 2, 2011
MarketLive Announces Barry Coleman as Chief Technology Officer
Industry Veteran to Drive Innovation and Accelerate MarketLive's Platform-as-a Service Leadership Position
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June 1, 2011
MarketLive to Offer MyBuys Profile-Driven Remarketing Suite
Targeted Recommendations Across E-Mail and Display Advertising Give MarketLive Merchants the Top Personalization Solution for Increasing Repeat Business
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May 11, 2011
Eastland Shoe Corp. Selects MarketLive to Take eCommerce Business to Next Level
New Site to Grow Sales by Increasing Conversions and Implementing Latest SEO Best Practices to Attract New Shoppers
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April 14, 2011
MarketLive® Announces Third-Annual MarketLive Merchant Award Winners
Companies Representing Best-of-the-Best in eCommerce Honored at MarketLive Summit 2011 Conference
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March 3, 2011
Two platform releases simplify ecommerce
Do you think if you ask someone to "like" you on Facebook, they'll do it? Chances are some people will, but if you give someone an incentive to like you, you'll have a better chance at grabbing that Facebooker's attention.
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March 2, 2011
MarketLive Adds Social Stores For Facebook
At a time when shopping has lost most of its glamour, the star power of Apple's iPad has retailers' hearts beating faster.
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January 27, 2011
Following an Exceptional Holiday Season, MarketLive® Performance Index™ v14 Encourages Merchants to Focus on Customer-centric Commerce
Report Details Five Strategies to Sustain Growth by Using Customer-Centric Commerce to Deliver an Integrated Brand Experience for Customers
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Januarary 20, 2011
Grow Through E-commerce
Sales of cosmetics, fragrances and personal care products have bloomed online?and prospects for growth are the very picture of beauty.
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January 11, 2011
MarketLive Partnership Approach Contributes to Record-Breaking Holiday Increases in Traffic, Conversions, and Sales for Cuddledown
Fourth Quarter Site Visits Up 42%, Conversions Up 3%, and Sales Up 53%
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